REDS APPLE
aboutBranding Refresh
Packaging Refresh
Product Rendering
Client 7 Daze MFG
Lead Designer Kristin Kawasaki
When asked what changes I would make to the Reds current packaging, I insisted I would love to bring back the old styling that 7 Daze Reds vape juice had back in 2015. And that’s what I did. Combining the original apple with a more modernized design, the company has now sold over a million bottles to stores and distributions world wide.
CHANGES OVER THE YEARS
2016
The original release packaging of reds apple.
2020
The company has to redesign their packaging due to Appropriate for the Protection of Public Health (APPH) regulations and PMTAs.
2024
Upon getting APPH and PMTA approval, I was assigned lead in the redesign process.
BOTTLE DIELINE
SINGLE BOX DIELINE
10 PACK DIELINE
DIELINES
TRADESHOW
Tasked with arranging the set-up and design of the tradeshow booth, I first created a stylescape. The parameters I was given was booth space and budget while working with the CEO to best convey the direction for the brand.